McDonald’s Mystery: The Dark History and Forgotten Legacy Of Everyone’s Beloved Burger Joint
What The Brothers Lost Out On
The McDonald brothers may have become millionaires with Ray’s $2.7 million buyout, but the cost of lost potential was staggering. They initially expected a million dollars each post-taxes—a sizable sum then—but their foregone 0.5% royalty would have yielded $15 million annually by the end of the 1970s.
Even more astonishingly, a 2012 estimate revealed that with McDonald’s pulling in $61 billion in sales, the brothers’ annual royalty would have reached a jaw-dropping $305 million. The siblings had left behind New Hampshire with dreams of Californian riches; they achieved millionaire status but missed out on an incomprehensible fortune.
Next: A kick in the gut.
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